Privacy policy

Here's the Privacy Policy for Perfect Optics with email and address:

Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from1 www.perfectoptics.in (the “Site”).

Personal information we collect

When you visit the Site, we automatically collect certain information about your device,2 including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view,3 what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the4 following technologies:

  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier.5 For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.6
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons”, “tags”, and “pixels” are electronic files used to record information7 about how you browse the Site.

Additionally when you make a purchase or attempt to make8 a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers)9 email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information10 and Order Information.

How do we11 use your personal information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site12 (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or13 fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.14

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).15

Sharing your Personal Information

We share your Personal Information with third parties to help us16 use your Personal Information, as described17 above. For example, we may use a third-party platform to power our online store or for analytics purposes. We will disclose the names of these third parties on our website. We will also use third-party payment processors to process your payments. These third-party payment processors have their own privacy policies which you should review.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant18 or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing19 communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page20 at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.21

You can opt out of targeted advertising by using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.23

Do not track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Data retention

When you place an order through the Site, we will maintain your Order Information for our records24 unless and until you ask us to delete this information.25

Changes

We reserve the right, at our sole discretion, to update, change or replace any part of this privacy policy by posting updates and changes to our website. It is your responsibility to check our website periodically26 for changes. Your continued use of or access to our website or the Service following the posting of any changes to this Privacy Policy constitutes acceptance of those changes.27

Contact us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact28 us by email at support@perfectoptics.in or by mail using the details provided below:

Perfect Optics G-6 Western Vesu Point Vesu Main Road Vesu, Surat -395007 Gujarat, India